In August 2017, Bouchra Réjani launches WeMake, a studio creating and producing original formats of streams, documentaries and fiction for the French and international market.
The studio, based in Paris, brings together a new generation of creative talents and the best executive producers, French and foreign.
In less than three years, WeMake has created more than 80 original formats for the global market. It has also forged global partnerships to produce, coproduce and distribute content with major key players such as: Talpa Networks (John de Mol), MGM Studios (Metro Goldwyn Mayer), Universal Television Alternative Studios (U.T.A.S), and Talpa Networks (John de Mol), but also with international streaming platforms, Netflix and Amazon Prime Video.
In 2018, WeMake has partenered with independant group Federation Entertainment(Pascal Breton and Lionel Uzan), behind internationally renowned scripted and animated series, to fasten its development.
Prior to WeMake, Bouchra began his career as a financial auditor at KPMG Audit before working in 1999 for the children’s television group, Jetix Europe in London (formerly Fox Kids Europe NV, Disney Group) as a Mission Officer with the Europe Directorate.
3 years later, she became Managing Director of the television channel in France, DisneyXD (formerly Fox Kids France).
She joined the FremantleMedia France group in 2004 and worked in various positions before taking over as CEO.
In 2010, she joined Shine Group (Elizabeth Murdoch) for the launch of Shine France as Managing Director.
In 7 years, Shine France became the major producer of streams in France, thanks in particular to the launch of flagship programs such as The Voice, Master Chef, Tunnel, Baby Boom, Amazing Race or The Island for all French channels.
With a double culture, Bouchra works for intercultural dialogue and is an active member of the debate on the issue of the representation of diversity in the media.